App Approval Policies



App Approval Policies

This document was last updated on May 29, ‎2016

Introduction

All publishers are required to adhere to the following App/Site policies and guidelines. Therefore, publishers are required to review these polices and guidelines thoroughly. AdFalcon reserve the right to disable any App/Site or Account that does not comply with the policies and guidelines below.

AdFalcon retains the right to update/change the guidelines at any time and it is the sole responsibility of the publisher to make sure they adhere to the guidelines and any updates/changes made to them.

App/Site Content Guidelines

The following contents are strictly prohibited in AdFalcon and will cause the App/Site or Account to be disabled:

• Adult Content
This includes full/partial nudity, porn, obscene, sexual implicit/explicit content or description of sexual acts.

• Dating and Marriage
All content facilitating/promoting dating services or marriage services are prohibited. Religious This includes content that promotes religions, religious references or controversial content.

• Gambling
This includes gambling, poker, lottery or any kind or variation to gambling. Graphic or excessively violent content This includes any content that promotes violence, contains violence or encourages it in any way or form.

• Discriminatory content
This includes racism or any content that promotes discrimination by race, nationality, ethnicity, religion, gender or any other attribute that could be flagged as discriminatory.

• Copyright Infringement
This includes any content that provides or promotes access to copyrighted materials or infringe copyrighted materials.

• Deceptive, misleading or fake
Includes apps/sites that does not behave as 'advertised' or deceives the users in any way or form.

• Drugs
Content that promotes use or sell of drugs or any type of similar illegal substances.

• Tobaccos
Content that promotes use or sell of tobaccos or its accessories.

• Alcohol
Content that promotes use or sell of any type of alcohol or any type of similar substances.

• Guns/Weapons trading
Content that promotes use or sell of guns, weapons, ammunition or any type of similar materials.

• Illegal organizations/parties/unions/entities
Content that promotes/advertises/encourages/represents any entity that is deemed illegal/fraudulent/terrorist/radical.

• Spyware and illegal hacking
Content that enable/uses spyware methods or hacking methods.

• Incentivized clicks and downloads
Traffic from AdFalcon registered apps should be generated of genuine interest in delivered ads.

• Any content that the publisher does not have the legal right to access/publish/reproduce/sell/etc
It is the sole responsibility of the publisher to ensure that any content in their apps/sites was accessed/published legally and they have the legal right to do so.